Geelongport

Business Impact Study

Business Assessment | Government Engagement | Supply Chain & Logistics

Spirit of Tasmania – GeelongPort Relocation Business Impact Study, Regional Development Victoria

On behalf of Regional Development Victoria – Barwon South West we competed a business impact assessment for relocation of the Spirit of Tasmania docking facilities from Port Melbourne to GeelongPort.

Delivered as part of the Affairs of State Team

Business Assessment

Stakeholder Engagement

Regional Victoria

Supply Chain Management

Roadmap Development

We worked with Regional Development Victoria, relevant industry partners, the Geelong Port, the freight and logistics industry, SME enterprises and industry stakeholders to provide a high-level economic impact and opportunity assessment resulting from the Tasmanian TT Line Ferry service moving from docking at Station Pier to the Geelong Port.

Assignment Objectives:

  • Economic Assessment of New Ferry Service
  • Regional Economic Profile
  • Business Profile & Business Matching
  • Transportation Trends & Infrastructure
  • Logistics. Freight Forwarder Assessment
  • Recommendations

During the study, the direct and immediate business opportunity identified was associated with freight handling and the leveraging and potential expansion of logistics capability and services within the greater Geelong region.

Primary Opportunities:

  • Logistics support for handling, cross-docking for tautliner trailers (20ft Equivalent)
  • Cold Chain Support for Fresh produce.
  • Bulk perishable commodity management for international export.
  • Market share gain from expanded facilities.
  • Market share gain from improved utilisation of available crossing space.

As part of the project we mapped out the GeelongPort Capability Roadmap encompassing Port Facilities, Regional Enhancements and the addition/transition to new larger Ferries.